Green
Green
Green
Mountain
Mountain
Mountain
Energy
Energy
Energy
CLIENT PROJECT
DESIGNER
COLLABORATION
LAUNCHED
CLIENT PROJECT
DESIGNER
COLLABORATION
LAUNCHED
CLIENT PROJECT
DESIGNER
COLLABORATION
LAUNCHED
Green Mountain Energy (GME) reached out to Digital Products in an effort to define and deploy a mobile application that would differentiate their brand in the competitive residential energy market. The app would need to focus on reducing friction and increasing satisfaction, as well as incorporate a feature-set which plays on GME's unique positioning to increase brand loyalty.
Leveraging GME’s unique positioning and brand, we wanted to create a mobile experience that allows users to track usage, pay bills, and manage account. Tasked with creating a feature set that increased customer engagement, increased brand loyalty, and would help the client become a $1-billion company by 2020.
Green Mountain Energy (GME) reached out to Digital Products in an effort to define and deploy a mobile application that would differentiate their brand in the competitive residential energy market. The app would need to focus on reducing friction and increasing satisfaction, as well as incorporate a feature-set which plays on GME's unique positioning to increase brand loyalty.
Leveraging GME’s unique positioning and brand, we wanted to create a mobile experience that allows users to track usage, pay bills, and manage account. Tasked with creating a feature set that increased customer engagement, increased brand loyalty, and would help the client become a $1-billion company by 2020.
Green Mountain Energy (GME) reached out to Digital Products in an effort to define and deploy a mobile application that would differentiate their brand in the competitive residential energy market. The app would need to focus on reducing friction and increasing satisfaction, as well as incorporate a feature-set which plays on GME's unique positioning to increase brand loyalty.
Leveraging GME’s unique positioning and brand, we wanted to create a mobile experience that allows users to track usage, pay bills, and manage account. Tasked with creating a feature set that increased customer engagement, increased brand loyalty, and would help the client become a $1-billion company by 2020.